The translation of advertising texts requires more than excellent linguistic skills.

A good translator needs to have in-depth knowledge of the target culture, so as to ‘fit’ the meaning within the socio-cultural understanding of the target audience. Therefore, we pay attention to detail when dealing with advertising texts, because they reach a different target group in a different country.

The most frequently translated advertising texts are:

• Websites
• Brochures
• Booklets
• Product descriptions